Want to attract consistent clients and grow your business – without the complexity and overwhelm – but not sure where to start?
The My Client Strategy Academy gives you an easy-to-follow consistent clients roadmap and the accountability and support you'll need to build a solid marketing strategy for your service business.
Doors are now OPEN for a short time only!
Choose the membership option that suits you best and you'll lock in this price for as long as you stay a member - even if the price goes up for new members in the future!
$49 AUD per month, with no lock-in contract. Or $490 AUD per year and get two months free.

The My Client Strategy Academy is your one-stop marketing hub
There's so much noise out there when it comes to marketing a business. And so many options to choose from that it can be difficult to know which marketing strategies are going to be the right fit for you. That's why I've created the My Client Strategy Academy. To give you one place where you can learn all you need to know about attracting consistent clients and growing your service business. Plus, I've brought together a community of like-minded business owners to provide you with the support and accountability you'll need to get the work done. Inside the My Client Strategy Academy you'll find all the marketing training and support that you'll need to develop a personalised marketing strategy that's right for your business. Without the complexity and overwhelm. And alongside a supportive community every step of the way.
What's inside the My Client Strategy Academy?
Firstly, you'll get instant access to the Consistent Clients Roadmap
This roadmap is a series of 27 short self-paced video lessons and workbooks that outlines my step-by-step roadmap to attract consistent clients and grow your service business. You can build your marketing strategy and plan at your own pace as you learn how to...
1. Develop your Marketing Strategy
2. Create your Services and Sales Plan
3. Optimise your Online Presence
4. Follow a Structured Sales Process
5. Build a Support and Accountability Network
AND, you'll also get members-only access to...
Members Facebook Group
Exclusively for members-only, this group provides a chance to network and get support from like-minded business owners.
Marketing Toolkit
Save time and avoid costly mistakes with my recommended list of marketing tools, systems, and books.
Masterclass Learning Hub
Containing replays of 28 masterclass trainings, as well as helpful workbooks and guides.
PLUS, you'll be invited to join group coaching sessions...
Group Coaching Ask Me Anything Q&A Sessions
Twice a month you can ask me anything in a group coaching session via Zoom.Monthly Live Online Masterclass Trainings
Get access to 28 Masterclass replays + a new masterclass every month.Quarterly Goal Setting and Planning Sessions
Run your business like a CEO and stay on track to achieving your goals.
So, who's the My Client Strategy Academy for?
The My Client Strategy Academy is designed exclusively for service-based small businesses who are in the start-up or growth stage.
So, if you’re a coach, consultant, service professional, health and wellness business, interior designer, copywriter, photographer, virtual assistant, or a service provider, I’ve got you covered!
If you’re looking for a one-stop-marketing-hub where you can learn how to market your service business in a simple and non-complex way - and get the support and accountability you'll need to help you implement it - then, you’re in the right place!
What's the investment?
Choose the membership option that suits you best and you'll lock in this price for as long as you stay a member - even if the price goes up for new members in the future!
$49 AUD per month, with no lock-in contract. Or $490 AUD per year and get two months free.
Monthly Membership
AUD49Per Month
No Lock In Contract | Cancel Anytime
- 5-Step Consistent Clients Roadmap training series with self-paced videos and workbooks
- 2 x Group Coaching Sessions per month via Zoom where you can ask me anything
- Monthly Masterclasses where you'll learn how to market your business in a non-complex way, plus get access to 28 masterclass replays in the Learning Hub
- Quarterly Goal Setting and Planning Sessions so you can run your business like a CEO and stay on track
- Closed Facebook Group for members-only
- A Marketing Toolkit with my recommended list of marketing tools and systems
Annual Membership
AUD490Per Year
Best Value - 2 Month's Free
- 5-Step Consistent Clients Roadmap training series with self-paced videos and workbooks
- 2 x Group Coaching Sessions per month via Zoom where you can ask me anything
- Monthly Masterclasses where you'll learn how to market your business in a non-complex way, plus get access to 28 masterclass replays in the Learning Hub
- Quarterly Goal Setting and Planning Sessions so you can run your business like a CEO and stay on track
- Closed Facebook Group for members-only
- A Marketing Toolkit with my recommended list of marketing tools and systems
Here's what members have said...

I really enjoy the kind of ongoing and valuable support that Hayley provides. By being a part of the academy, I have an all time access to a huge library of resources that I can utilise to solve problems, answer questions, clear doubts, and get clarity in my business.
- Nadia Omair

Having easy to understand information about SEO, blogs, templates, lead magnets is a game changer. The private groups are a safe place to be able to ask all those pesky questions, and knowing that Hayley is there, ready and willing to help eases the anxiety of not knowing what to do.
- Jo Speirs

There is so much valuable information, and tips on technology and systems that I have really appreciated. There is value in feeling as though you are part of a community where other small business owners may be having the same doubts and struggles, and working through them with that support.
- Cathy Welsby

The library of resources Hayley offers her clients is so valuable, and I’m looking forward to continuing to work with Hayley as my business evolves.
- Stacey King

I understand how working alone can be extremely isolating, so having someone as experienced and knowledgeable as Hayley helping me was amazing.
- Helena Smith-O'Connell

Hayley has helped me define and set up my consulting business with great tools and tips. She totally understood my business and ideal customers.
- Anne Murphy
Introducing your marketing coach

Hi, I’m Hayley Robertson, Your Marketing Coach
I’m an MBA-qualified Marketing and Business Coach as well as a small business owner. I specialise in teaching service-based business owners, like you, how to attract more clients and grow without the overwhelm and complexity. I’ve developed marketing strategies and plans for some of Australia’s largest service-based organisations, as well as my own small business. And, inside the My Client Strategy Academy I'm teaching service-based business owners, like you, how you can do it too.
Now, you may be wondering why I created the My Client Strategy Academy
Well, the idea for creating the My Client Strategy Academy membership came after building my own service-based business and realising just how important it is to not go it alone in business. I had many days early on, when I was stuck, spinning around in circles, and feeling very unproductive. But, once I decided to invest in my business and enrol in a few programs and networking groups, well things just started to change and I was learning so much from those who had been there before me. So, I asked myself the question…What resources and support would a service-based small business owner want to learn more about how to market their business and grow?
I didn’t want to worry about adding fancy tools and complex marketing strategies that the latest guru tells you that you need to have. That would just add unnecessary overwhelm, and cost time and money. I also wasn’t interested in producing long and drawn out trainings that don't have the supporting resources to actually help you get the work done. Because who’s got time for that! Rather I asked myself:“How can I develop a step-by-step marketing roadmap that is simple to follow and create a supportive community environment that will help you get unstuck and keep moving forwards”?
I reviewed the content that I had been using to teach my 1:1 clients and was able to create… The My Client Strategy Academy> A one-stop marketing hub where you'll get the step-by-step roadmap, resources, and group coaching to grow your service business. Without the overwhelm. And alongside a supportive community each step of the way.My Client Strategy Academy FAQ's
1Who is the My Client Strategy Academy suitable for?
The Academy is suitable for service-based business owners who are seeking an actionable plan, accountability and support to attract consistent clients and grow.
So, no matter whether you're just starting out and looking for your first few clients, or if you've been working with some clients but would like to see more consistency in your business, you'll find the resources, accountability and support you're seeking inside the Academy.
2How often are trainings and member events held?
Inside the Academy, there are regular trainings and member events including:
Quarterly Goal Setting and Planning Sessions to help you run your business like a CEO.
Fortnightly Ask Me Anything Sessions where you'll get group coaching to help you get unstuck and keep moving forwards
Monthly Masterclass Trainings where we'll deep dive on a marketing topic such as email marketing, lead generation, social media marketing, website marketing and SEO.
All sessions are also recorded, so if you can't make a session live, you'll be able to catch the replay inside the Academy.
3Should I wait until after I get my first clients to join?
The short answer is no! The My Client Strategy Academy will provide you with the roadmap, resources, and community support to help you to get those first few clients faster. And, you'll get access to my Marketing Toolkit to help you set your business up with the right marketing systems and tools for your business so you'll save time and avoid costly mistakes.
4What is the cancellation and refund policy?
There are no lock-in contracts with the My Client Strategy Academy, so you can cancel at anytime and your subscription will end when your next payment was due (either at the end of the month or the end of the year depending on your membership).
For Membership Subscriptions paid in advance on a monthly basis, there will be no refunds for payments already made. When you cancel your membership, you will retain access up until when your next payment was due.
For Membership Subscriptions paid in advance on an annual basis, there will be no refunds for payments already made, with the exception of when membership is cancelled within the money back guarantee period. If for any reason you are not satisfied with your membership, you can cancel within the first 30 days and you will be refunded your membership fee, less one month’s payment. When you cancel your membership, you will retain access up until when your next payment was due.
Please note that if you cancel your membership and would like to re-join again at a later date, you may not be able to join at the same rate you were originally paying if the price of membership has since increased.
Click here for full Terms and Conditions.
5What topics do the Masterclasses cover?
The Masterclasses topics that are available inside the Academy include: List Building Breakthrough, Mastering Content Marketing, Messaging to Attract your Dream Clients, Creating Sales Pages that Convert, How to Research your Target Market, Content Creation Systems, An Introduction to SEO, Getting Started with Facebook Ads, Host your First Sales Webinar, Marketing Campaign Essentials, Nurturing your Leads with Email Funnels, Networking Skills for Success, Drive more Web Traffic with Pinterest, Build an Effective Business Blogging Strategy and Creating Irresistible Lead Magnets.
The masterclasses are hosted live so you can ask questions at the end, and replays for all masterclasses are available inside the Academy Learning Hub.
6How much time will I need to spend inside the Academy?
One of the best things about joining the My Client Strategy Academy is that you can complete your learning and implement your marketing activities at your own pace.
However I also know that as a small business owner you're likely short on time. That's why I created the Consistent Clients Roadmap with a series of short 5 - 10 minute videos. You can watch these all in one go, or spread them out. The Masterclasses run for 1 hour each month.