boost your sales and marketing confidence
Lead Generation, Sales Process, Starting a Business

7 Tips to boost your marketing confidence and make more sales

How often have you thought, “I’m just not good at marketing”? And I don’t blame you… Because putting yourself out there and marketing your business can be challenging, especially when
How to generate sales leads
Lead Generation, Sales Process, Starting a Business

How to generate sales leads without using social media

Are you looking for other ways to generate sales leads without social media? Maybe you’re not enjoying spending time on the platforms. Or perhaps you’re feeling disappointed about the results
why you are not booking discovery calls
Lead Generation, Sales Process, Starting a Business

5 Reasons why you’re not booking more discovery calls

Are you struggling when it comes to booking more discovery calls? Even though you feel like you’ve tried almost every marketing strategy out there. Well, you’re not alone! I can
5 Things you must have to create consistent income
Lead Generation, Marketing Strategy, Starting a Business

5 Things you must have to create consistent income in your service business

This may surprise you, but I found it hard to create consistent income when I first started my business. Especially in that first year after I quit corporate life. Looking
sales copy tips for a sales page that converts
Lead Generation, Sales Process, Service Design

3 Sales copy tips for creating a sales page that converts

Are you struggling to write sales copy that generates enquiries from your website? Or perhaps you’re generating the wrong type of enquiries from clients who aren’t a good fit or
how to plan a marketing campaign
Lead Generation, Marketing Planning

5 Simple steps to successfully plan a marketing campaign

Not sure where to start or how to plan a marketing campaign? Or did the poor results from your last marketing campaign leave you feeling a little deflated? Designing and
marketing metrics for service businesses
Lead Generation, Marketing Planning, Marketing Strategy

7 Marketing metrics every service business should track

Do you ever get confused when it comes to tracking your marketing metrics? Or have you been quickly overwhelmed when you realised just how many different marketing metrics there are
why your lead magnet isn’t working
Lead Generation, Online Marketing

7 Reasons why your lead magnet isn’t working (and how to fix it)

Are you struggling to get people to download your email opt-in or lead magnet? Or is your lead magnet attracting the wrong type of clients (who you don’t really want
marketing systems to grow your service business
Lead Generation, Marketing Strategy

5 Marketing systems all service businesses need to grow

Marketing your service business is not a once-off task. Yet, I see so many people marketing their service businesses with once-off campaigns and promotional activities they never run again. This