Communicating a price increase to your clients
Marketing Strategy, Sales Process, Service Design

5 Tips for communicating a price increase to your clients

Are you wanting to implement a price increase but not sure how to tell your clients? Perhaps you’re struggling to find the right words… Or maybe asking for more money
5 Things every small business marketing plan must have
Marketing Planning, Marketing Strategy, Starting a Business

5 Things every small business marketing plan must have

Not sure where to start when it comes to writing a small business marketing plan for your coaching, consulting, or professional service business? Or what you should include so that
5 Things you must have to create consistent income
Lead Generation, Marketing Strategy, Starting a Business

5 Things you must have to create consistent income in your service business

This may surprise you, but I found it hard to create consistent income when I first started my business. Especially in that first year after I quit corporate life. Looking
defining a target market for a service business
Marketing Planning, Marketing Strategy, Starting a Business

5 Tips for defining a target market for your service business

Are you finding it difficult when it comes to defining a target market for your service business? Maybe you’re not sure how to narrow down your audience into a more
how to save time and work on your business
Marketing Strategy, Starting a Business

5 Ways to free up time so you can work on your business

How many times have you thought to yourself, “I just can’t find the time to work ON my business”? And I don’t blame you… Because finding the time to work
marketing metrics for service businesses
Lead Generation, Marketing Planning, Marketing Strategy

7 Marketing metrics every service business should track

Do you ever get confused when it comes to tracking your marketing metrics? Or have you been quickly overwhelmed when you realised just how many different marketing metrics there are
develop a marketing strategy and plan
Marketing Planning, Marketing Strategy

7 Signs it’s time to develop a marketing strategy and plan

Are you wondering whether it’s the right time for you to develop a marketing strategy and plan for your service business? Maybe you’re tired of working with the wrong clients
marketing systems to grow your service business
Lead Generation, Marketing Strategy

5 Marketing systems all service businesses need to grow

Marketing your service business is not a once-off task. Yet, I see so many people marketing their service businesses with once-off campaigns and promotional activities they never run again. This
why your email list is not growing
Lead Generation, Marketing Strategy

Why your email list is not growing. (And 10 ways to fix it)

Want to grow your email list but not sure where to start? Or are you frustrated that your email list just isn’t growing as fast as you would like it