marketing activities worth investing in
Marketing Planning, Marketing Tools, Starting a Business

5 Marketing activities that are worth the time and effort

Does even the thought of marketing your service business leave you feeling exhausted? Or are you tired of investing time, energy, and effort in your marketing activities only to feel
sell your expertise and start a business
Marketing Planning, Marketing Strategy, Starting a Business

How to sell your expertise and turn your skills into a business

How many times have you thought to yourself, “I’d love to start a business online and sell my expertise, but I’m just not sure where to start”? And I don’t
Lead Generation, Marketing Planning, Sales Process

5 Signs your marketing plan won’t get you the results you want

If your marketing isn’t working as well as you’d hoped, then it can be a sign that you need to improve your marketing plan. Usually, it doesn’t mean you need
setting sales targets for a service business
Marketing Planning, Marketing Strategy, Starting a Business

Why setting sales targets is important (And how to do it)

When creating a marketing strategy and plan – so you can attract consistent clients and grow – I want you to know that it’s super important to set sales targets.
why you feel stuck when it comes to marketing
Marketing Planning, Marketing Strategy, Starting a Business

5 Reasons why you feel stuck when marketing a service business

Feeling stuck when it comes to marketing your service business? And not sure where to start, so you can get unstuck and moving forwards again? Or what steps you should
5 Things every small business marketing plan must have
Marketing Planning, Marketing Strategy, Starting a Business

5 Things every small business marketing plan must have

Not sure where to start when it comes to writing a small business marketing plan for your coaching, consulting, or professional service business? Or what you should include so that
How to create a content calendar for your service business
Content Marketing, Marketing Planning, Online Marketing

How to create a content calendar for your service business

So, what is a content calendar, and how do you create one that’s effective for a service business? A content calendar is a strategic schedule of the marketing content you
bright shiny objects
Marketing Planning, Sales Process, Starting a Business

How bright shiny objects lead to inconsistent sales

If you’re a service-based small business owner, you’ve likely been distracted by “bright shiny objects” ⁠⁠at some stage. Maybe it was when you had a great new idea to launch
defining a target market for a service business
Marketing Planning, Marketing Strategy, Starting a Business

5 Tips for defining a target market for your service business

Are you finding it difficult when it comes to defining a target market for your service business? Maybe you’re not sure how to narrow down your audience into a more